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PCC Members List PR Coups and PR Disasters of 2003

In a survey conducted by PCC in January 2004, respondents were asked to nominate a PR "coup" and a PR "disaster" of 2003. Here are their unedited responses. Results from all other questions are here...

Coups | Disasters

PR Coups of 2003

Bush's Baghdad visit 
Cubs and World Series attempt 
war in iraq 
Bush on aircraft carrier 
George Bush/War on Iraq 
Saddam Hussein capture 
Bush in Iraq for Thanksgiving 
seabiscuit 
Saddam being captured 
JLo and Ben Affleck 
Embedded journalists 
Cubs would win the series 
Iraq 
Major companies struggling, downsizing 
In Chicago; McDonald's adding John Rogers to their Board of Directors 
Iraq 
Al Queda getting Bush to invate Iraq 
Saddam Hussein 
Bush landing on the aircraft carrier. 
Bush in Bagdad on Thanksgiving 
Democratic race 
Embedding reporters during the war 
The Chicago Cubs 
Marshall Fields vertical fashion show 
Jen and Ben Wedding 
Plethora of punfits and experts now extolling virtues of authentic, credible forms of communication as more persausive than paid media 
catching Saddam Hussein 
George W. Bush: Capture of Saddam 
Question is unclear - in the PR industry or in my company? 
Howard Dean campaign 
Harry Caray's buys "the ball," reaps big publicity 
Bush visiting Iraq at Thanksgiving 
SBC 
White House war spin 
Iraq War 
Unraveling Enron 
We Got Him - Capturing Sadam 
RKelly remaining in demand 
Embedded Journalists in Iraq 
Arnold Swartzeneger's election 
Bush convincing the country to invade Iraq. 
Al Franken getting sued by Fox 
Bush's visit to Baghdad on Thanksgiving -- keeping it a secret was a coup in an of itself, and what publicity! 
Capture of Sadam Hussein & US's management of announcement 
Shedd Aquarium's Wild Reef Opening 
Saddam's capture 
Catching Saddam Hussein 
Nate Berkus 
Martha Stewart 
Reasons for going to war in IRAQ 
 
Coups | Disasters | Top of Page
 

PR Disasters of 2003

War w/Iraq - WOMD 
George Bush & Iraq Invasion 
Pete Rose's book, Martha Stewart branding issues. 
war in iraq 
Enron? Bush on carrier? 
NASA 
Martha Stewart 
Tyco & Kozlowski - what a video! 
Michael Jackson 
Kobe Bryant fiasco 
george bush 
Bush-no weapons of mass destruction 
France 
Jessica Lynch 
corporate accounting scandals 
Hype about the Chicago Cubs 
War/weapons of mass destruction 
Cook County Building fire 
Lack of public support to move into Iraq 
False statments made by our government 
too many to consider 
Bush invading Iraq 
Enron 
Arthur Anderson 
Michael Jackson 
Paris Hilton 
Michael Jackson 
mutual fund scandal 
The President's Iraq objectives and policy 
The Chicago Cubs 
Martha Stewart 
President Bush saying the Iraq war was over. 
Mutual Fund scandal -- empty response from industry, followed by close second in the beef industry's head-in-sand moves on mad cow 
The NYSE salary issue. 
Pepsi and coke matters in India 
Allowing the looting of the Baghdad Museum 
Michael Jackson 
Anything involving Michael Jackson 
destruction of Miegs Field 
Jim Ryan's Campaign 
White house PR/war backfire 
Iraq War 
Meigs Field 
Cubs choking again! 
American airlines/Boeing/Grasso tie 
Mayor Daley & Meigs Field 
The Space Shuttle disaster 
Anderson & Enron 
KFC and the low carb claim. 
Bush convincing the country to invade Iraq. 
Fox sueing Al Franken 
Michael Jackson's interview with the British journalist. 
Tariq Aziz saying no American troops in Iraq 
War 
Terra Museum of American Art 
CEO scandals, TYCO, Boeing 
Iraq War 
Meigs Field 
Grasso and the NYSE 
 
Coups | Disasters | Top of Page