Senior Industry Relations Representative- Industry Communications Team | Federal Reserve Bank of Chicago

Posted on Sep 17, 2019
Type: Job

CRSO Senior Industry Relations Representative – Industry Communications Team

The Federal Reserve System plays a critical role in the economy by operating a nationwide electronic payments and information delivery network that has over 10,000 financial institution customers and transacts more than 70 million payments daily, valued at more than $4 trillion.  As part of its mission to ensure the integrity, efficiency and accessibility of the payment system, the Federal Reserve also actively engages a broad array of stakeholders in collaborative efforts to improve and modernize the nation’s payment capabilities. To support execution of these roles, the Federal Reserve Bank of Chicago has national responsibility for network solutions, customer management, product development, industry relations, and marketing and industry communications.

Job Summary

The Customer Relations Support Office (CRSO) Senior Industry Communications Representative is responsible for planning and managing integrated communication programs aimed at industry stakeholders to raise awareness, encourage support and drive action on a range of payment improvement issues and efforts in the U.S. 

The ideal candidate will have experience planning and implementing cross-channel (owned/earned/paid) marketing communications campaigns with strong written and verbal communications skills and demonstrated content marketing expertise. This role will contribute heavily to an internal editorial board that informs our integrated, cross-channel content strategy and thought leadership efforts that include digital (web/email) and social media content, b2b and trade media relations and executive positioning and thought leadership. Strong writing and editing skills are a must.

This position reports directly to the CRSO Payments Industry Relations Manager, Marketing and Industry Communications Team. The level of work required is considered advanced and staff must be able to work effectively under deadlines with minimal supervision. The position does not have direct reports. 

Principal Duties and Responsibilities

Communication Activities

  • Serve in an editorial capacity contributing story ideas and working across teams to drive content pipeline, as well as serving in a principal writing and editing role for a magazine-style b2b payments website.

  • Develop and execute strategic integrated communications programs that raise the Fed’s visibility as a leader catalyst for payments improvement efforts by engendering awareness and support of new and current key audiences, elevating the Fed’s voice as a thought leader in U.S. payment modernization

  • Oversee day-to-day communications program implementation across owned, earned and paid channels by leveraging impactful messaging and journalistic storytelling through diverse written and visual content formats, ensuring successful campaign execution within timelines

  • Partner with strategic leaders across the Federal Reserve System to drive industry support and engagement in payment improvement efforts

  • May participate in high impact/priority CRSO work groups focused on department initiatives 

  • Responsible for providing coordination across communications teams, engagement teams, and payments strategy teams across the Federal Reserve in support of payment improvement efforts

Program Management

  • Create and manage detailed project plans to develop and implement multi-pronged marketing communications programs, projects and campaigns

  • Establish and communicate clear objectives and expectations to project participants, leadership and key stakeholders

  • Provide guidance, coaching and feedback to junior staff to support the development of project participants

  • Identifies trends in marketing program performance, establishes program success metrics and recommends adjustments based on these measures

  • Oversees relationship with vendors and agencies and has clear understanding of contract requirements, renewals, and billing

  • Demonstrates self-awareness and continuous development by seeking out feedback and modifying behavior

  • Organizes and works independently on multiple assigned tasks/projects and completes assignments within specified deadlines

Requirements

Education& Experience

  • Bachelor’s degree in communications, journalism, marketing or advertising

  • Experience preferred in business writing, content marketing, digital marketing, media relations, integrated communications (paid/earned/owned), social media, branding and art direction

  • 5-8 years or more of relevant experience, management and agency experience preferred

  • Proven experience working with teams in a highly complex, geographically diverse, and matrixed organization while supporting a strong team-oriented environment

  • History of successfully taking on responsibility, delivering results and implementing large programs and projects

Knowledge& Skills

  • Proven expertise of marketing and/or communications obtained through education, experience or certification

  • Strong written and verbal communication skills with the demonstrated ability to build, influence and manage relationships

  • Advanced analytical skills and ability to apply, interpret and explain complex analysis of data to make solid business judgments

  • Excellent attention to detail resulting in high-quality programs

  • Comfortable with ambiguity and fast pace of work

  • Champion of change; effectively leads the implementation of new ideas

Other Requirements

  • Approximately 10% travel
  • As a condition of employment, Federal Reserve Bank of Chicago employees must comply with the Bank’s ethics rules, which generally prohibit employees, their spouses/domestic partners, and minor children from owning securities, such as stock, of banks or savings associations or their affiliates, such as bank holding companies and savings and loan holding companies. If you or your spouse/domestic partner or minor child own such securities, and would not be willing or able to divest them if you accepted an offer of Bank employment, you should raise this issue with the recruiter for this posting, who can provide you contact information for our ethics official if necessary.

How to apply

https://frb.taleo.net/careersection/jobdetail.ftl?job=261416&lang=en

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