Event Details
| Date | Wednesday, Jul 22, 2026 |
| Time | 12:00 PM to 1:00 PM |
| Register |
Register
Seating is limited |
$Free Member
Join us at our next PCC Virtual Roundtable during the lunch hour as we explore how associations, brands, and communicators are navigating the rapidly evolving creator economy.
We'll kick things off with a presentation from Candice Warltier and Kim FitzSimmons, who will share insights from their recent work and speaking engagements on influencer partnerships, audience trust, credibility, misinformation, and content strategy. As communicators increasingly compete for attention across a fragmented media landscape, understanding how creators influence audiences has become an essential professional skill.
Presenters
- Candice Warltier, CS-Effect
- Kim FitzSimmons, American Association of Endodontists
After the presentation, you'll connect with fellow PCC members in a roundtable discussion about current trends in communications, marketing, public relations, creator engagement, audience behavior, and adjacent industries.These online sessions are designed to help you grow your professional circle and knowledge. You'll leave with fresh ideas and at least one or two new contacts. This event is complimentary and open to PCC members only. Visit the PCC membership page to become a member today.
Event Timeline
- 12:00 PM Presentation - Truth vs. Trends: How Creators Can Combat Misinformation
- 12:20 PM - Roundtable Discussion
- 12:55 PM - Closing & Networking
Helpful Details & Highlights
- Format: This is a virtual event hosted via Zoom (link provided upon registration).
- Participation: Be ready to join the discussion, cameras on and engagement encouraged.
- Attire: Business casual or smart casual is suggested.
- Registration: Complimentary for PCC members.